Person holding a black baseball cap with a small embroidered blue bird on a beige fist patch

OUR STORY

Da Bird started in Chicago, a city known for grit, humor, and iconic originals like Da Bears and Da Cubs. We wanted to create something with that same spirit. Something a little bold. A little funny. A little rebellious. That idea became Flip, a blue bird with attitude and a personality of his own.

Da Bird is not a clothing brand in the traditional sense. When you pick up one of our pieces, you are not buying a shirt. You are adopting Flip. Every adoption comes with his own unique birth certificate. Flip becomes part of your story the moment you wear him.

We built Da Bird on simple principles. Make apparel that speaks for you. Make it comfortable. Make it with intention. Every design has character. Every piece is meant to start a conversation.

Chicago born. Chicago proud. Da Bird is for people who like a little edge, a little humor, and a lot of personality. Flip is more than a mascot. He is a reminder that life is better when you smile.

Why
Flip?

Flip isn’t just a bird—he’s a mood. He’s the friend who speaks your mind without saying a word. He’s your sidekick for moments when life calls for a little sass, a dash of defiance, or a lot of personality. 

What we stand for

authenticity

Be you, unapologetically.

Humor

Laugh loud, live bold.

Quality

Because edgy doesn’t mean cutting corners.

Join the Flock

Da Bird isn’t just a brand—it’s a movement for those who aren’t afraid to ruffle some feathers. So go ahead, wear your attitude, and let Flip do the talking.

Welcome to the flock. It’s time to flip life your way.